Labels are often the first thing we encounter as consumers when we are shopping and pick up a product from its shelf. They are the source of first impression and shape our initial thoughts on the brand and product, especially if we are looking at it for the first time. While the label is expected to be attractive, colorful and interesting by the shopper, it is also expected to comply with the food labeling regulations of the state, such as the new Regulation (EU) No.1169/2011 that is becoming mandatory in December. This leaves you, as the food manufacturer and business owner in a tough situation where you need to create a balance between attractive and informative when designing and printing your food labels, while you would probably prefer to concentrate on creating deliciously prepared food products instead!
In order to generate a perfect combination of the two while maintaining thriving food production, it is best to make use and benefit from helpful tools that have done most of the work for you. So, what should you expect from your label design software?
- No IT or coding knowledge requirement.
Unless you are enthusiastic about coding and enjoy going into complicated technical details, it is best to work with a tool that requires the least effort on your part. We recommend a tool that allows you to easily transition from the one you are currently using , without any need for external consultancy or assistance. Drag and drop options, basic typing and editing features and ready-to-use templates will come in handy! Check out NiceLabel’s design interface here.
- Easy to use data storage, organization and management modules.
Creating different templates and documents for every product or recipe you have is tiring and there is too much workload involved. The workload increases as you move these templates into the correct folders, transfer the recipe data individually into label formats and make sure that there are no errors. Handling all of these processes manually is unnecessary when you can easily work with an all-inclusive tool. NiceLabel’s solution ensures everything is in place and helps you minimize errors. You can read more about it here.
- A professional tool that you can trust in the long run.
The process of complying with the FIC Regulation may be a short-term step you need to take in order to avoid getting into legal trouble, however you can turn this into an opportunity that will benefit your business in the long run.Working with a professional and all-inclusive label design tool will not only help you save time, manage your nutrition information and print accurate labels, but it will also help you communicate better with your consumers, which will improve your brand image. We recommend keeping this in mind when investing in a tool.
Let us know what you think in the comments section of this blog. What do you look for in label design software?
Are you interested in learning more about the benefits of NiceLabel? Contact an expert here.