Making the business case for digitally transforming labeling

Ken Moir Industry news 3 Comments

With the latest wave of digitization, there are very few areas of our lives and businesses that haven’t been digitally transformed. We see evidence of digitization in the prototype smart cities, in our automobiles, and even in our homes. Yet despite the ubiquitousness of digital technology, we still see some companies hesitate when it comes to digitally transforming their labeling.

For those of us who have worked with enterprise-level labeling for the past decade, the decision is a no-brainer. Yet a recent experience with one of our customers drove the point home and made the business case for digitally transforming labeling even clearer for us.

Siemens: leading the way in digitizing manufacturing

Everyone knows Siemens. Chances are you own or have at one point owned a product manufactured by them. Siemens have fully embraced digitization and are frequently on the lookout for platforms that can help them digitize manual processes and standardize their way of working.

From fragmentation to centralization

Prior to implementing our label management system, Siemens’ label production environment was fragmented. Each factory had operated as master of its own IT domain, meaning there were a variety of systems, printers and integration methods. To help them achieve their internal goals of standardization and increased efficiency, Siemens decided to implement a centralized platform for label production and printing and roll this out across their factories.

ROI in 2-6 months

Fast forward a couple of years, and Siemens has rolled out their own internal version of the NiceLabel label management system. Centralizing labeling has reduced their IT infrastructure and support costs. It has given them a global, scalable solution that is easy to implement. And more than that, they have experienced an ROI of 2-6 months at the factories where they have rolled out this global label management solution.

End-to-end operational efficiency

The use cases pouring in from their factories are compelling. They can re-use label data and templates already in existence, saving time and minimizing duplication of effort. They can design labels once and print them via a variety of devices, including portable wireless printers. They can connect different applications to their label printing using standard interfaces, again saving the IT department valuable time and resources. And they can print to a wide variety of media, such as labels, foils, textile material and RFID smart labels. All with one, centralized labeling solution. The result is the end-to-end operational efficiency.

This is what digital transformation can do for your labeling. Find out more about the cost savings that Siemens experienced. Download the case study.

Find out more about how your business can benefit from digitally transforming labeling. Visit our vision page.

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